Do you want to learn to speak spanish or another language? http://tinyurl.com/lhhjnq
Follow me on twitter: http://www.twitter.com/rabealva
Thanks.
Do you want to learn to speak spanish or another language? http://tinyurl.com/lhhjnq
Follow me on twitter: http://www.twitter.com/rabealva
Thanks.
How are you? We’re winding down to the end of
this short course. But we still need to go over
a few things.
Today we are going to jump right into how you can take your viral marketing campaign mobile.
Mobile devices, mobile phones and PDA’s are one of the last great frontiers of viral advertisement opportunities. However, we have become experts at filtering everything, our air and water, our e-mail and pop-ups, and our mobile devices as well. We are good at filtering.
The very idea of unwanted advertising streaming through our Blackberries is annoying. Mobile devices are the ultimate opt-in medium and, therefore, a great way for marketers to connect with users, if that’s what the users want.
“WANT” isthe key word here.
How should marketers approach the medium?
There are three main ways to achieve this. They are:
1. Offer exclusive content. Anyone can offer ring tones. It’s the unique content, such as exclusive mobile images of new brand concepts, that drives interest and calls them out in other media like e-mail campaigns, newsletters, websites, etc. So a wireless campaign is most effective when it offers exclusive content for wireless devices.
2. Make it useful and timely. Think about what would be handy and helpful to have on a mobile device. Last year, for example, Food Network enabled Sprint customers to download shopping lists for their Thanksgiving dinners. There was a lot of “Sprint-envy” going around among non-sprint customers.
3. Clearly define objectives. Usually, one of two business objectives drives successful mobile experiences: incremental revenue of brand intimacy. On the intimacy factor, a text message usually takes priority over almost any other form of communication.
Why? Because we haven’t yet been saturated with mobile spam, and this is what causes us to prioritize wireless messaging over voice.
Mobile marketing has been out there for a while but we marketers have new territory to explore. Video offers fantastic opportunities for engagement. Consumers already bypass their filters for highly useful or entertaining content and will do so for rich exclusive, compelling content.
I hope today’s lesson was helpful to you.
In the next lesson we will be talking about:
“Folksonomies” (tagging) as a viral marketing tool.
Thank you.
http://raulbenitezalvarado.com
You can reply to someone’s Tweet simply by putting the @symbol in front of their name. This makes the tweet stand out to them as it appears in their reply column or page instead of in the general Tweetstream. It is a very useful way of starting conversations with people in order to build relationships. Simply comment on one of their tweets. Tweetdeck has a feature when you hover over the user’s avatar to put their name and reply symbol straight into the posting area.
Retweeting
People appreciate retweets and it is a good way to get noticed by others. All you do is put RT in front of the @username. Using Tweetdeck, hover over the user’s avatar and it will put the whole thing in the posting area. Separate their tweet from your comment if you have one. I usually put two pipes, which is holding down the Shift key on the \ character. This will produce || which clearly shows the end of the other person’s tweet and your reply or comment.
If other people retweet your tweets, make it a habit to thank them. It’s common courtesy. Simply tweet @username Thanks for RT
and send.
The Big Decision
It is probably time now to make a big decision as it will affect the way in which you use Twitter considerably. That decision relates to quality versus quantity. If you are into marketing, then quantity of followers will be important to you. It’s like building a list. But if you want to keep things personal, then quality of followers will be what you need. Either way, the next step will be to find some people to follow.
Gaining Followers
You need to first be aware that rushing out and following a heap of people can make you look like a potential Twitter spammer. Build your following base slowly. As time goes on, if you are chasing quantity, then you will be able to add more at a time, but initially I would suggest you stick to 50 for a start. The reason for this is that when you follow people, they will most likely follow you back. Many people don’t do this automatically, although some do, particularly in the internet marketing space. Some people will actually go and look at your Twitter home page to decide if you are worth following or not in their eyes. This is where your profile and the settings that you took all the trouble to do will stand you in good stead.
Some Good People To Start With
Here are just a few people that you can start following straight away. They are included because they are great exponents of Twitter and you will learn a lot simply by watching their tweets. You will see their style of using Twitter and can emulate the good points and leave out what you don’t like in developing your own style. They will all follow you back too usually, so you will build your own follower base. All these people have large follower bases which they have built by being active, engaging and providing value to others on Twitter.
Ange Recchia aka @angesbiz
Ange Recchia here better known as @angesbiz on Twitter and many other Social Networks. I’m a Social Media and SEO Consultant/Coach for WebVision2020 Pty Ltd and write about Twitter at
Follow Ange at
http://socialnetworkingnewsdaily.com/ I also love to write about Personal Development at http://angesbiz.com You should follow me because I am on the most incredible journey of my life at the moment, I love to meet new tweeps and share interesting links while engaging in conversation. In other words, I like to be Social!http://twitter.com/angesbizRic Raftis aka @RicRaftis
I am a Business Coach, Internet & Affiliate Marketer and Web Designer who loves Twitter & Joomla. I am also a Cagora Community Partner in 5 Worlds. I am also a Geek! Follow me and I will follow back. Engage me and I will answer. I love to meet new people and make new friends and Twitter is a great way to do it. I also run the Help Via Twitter site at
Follow Ric at
http://www.helpviatwitter.com where you can get answers to all sorts of questions on the Forum where you aren’t restricted to questions of 140 characters.http://twitter.com/ricraftisMike Wesely aka @Mike_Wesely
Hello, I sure hope ur having a “Twonderful Day”. Mostly Smart People Follow Me!!! If You’re Not, You probably Wouldn’t Like Me Anyway. Also, if your Smart, you should go to and watch
Follow Mike at
http://TwitTalk.tv, were we teach people how to use twitter more effectively. Check Out the Achieved shows at bottom. If for some reason You get bored there, Liven up your day by going to http://VideOptin.com. Oh but most importantly, say hello to me using the @Mike_Wesely at the beginning of your post. I always try to respond. That is the Respectful way
http://twitter.com/Mike_WeselyMichele Price aka @ProsperityGal
Twucess twith
Follow Michele at
http://www.blogtalkradio.com/TwitterToday, you learn twit tip and we showcase Tweeps every week, who you are and what you do so you can build a strong networking well. I am a heartfelt business woman who shows you easy ways to connect and succeed, oh I cook a mean pot roast too, giggle. p.s. love to tweet inspirational quotes to get you to thinking in a focus that takes you where you want to BE. http://twitter.com/prosperitygalWayne Mansfield aka @WayneMansfield
After many years as a Internet Marketer I have come late to Twitter. My business is the staging of seminars in Australia, NZ, India and the Middle East on business and personal education. Twitter is someting else… there is a level of engagement on Twitter that allows the meeting new people. To get the best from Twitter, I always follow you back and try yo respond to your messages. Fun is Twitter and you will see the banter betyween myself and quite a few people. Real friendship are built on Twitter. Retweeting is the ultimate compliment to the posts of others – when you RT RT you are sharing inspiring words – great quotes are vitamins for the brain….I retweet good tweets all the time and enjoy a good quote or two. Make sure you say hello so we can get to know each other.
Follow Wayne at
http://www.twitter.com/waynemansfield
You can follow me at: http://www.twitter.com/rabealva
THANKS